Webinar: How Digital Technologies are Transforming the Media Industry
Presented by Columbia Business School's Executive Education Program, with Professor Miklos Sarvary
Wednesday, September 13, 12:30 - 1 p.m.
Join us for a complimentary webinar with Miklos Sarvary, professor of business in the Marketing division at Columbia Business School. From this 30-minute webinar, you’ll walk away with the following takeaways: - Content is not king — and even less so in the digital world - Platforms are taking over the media sector and they are likely to become more and more powerful - Digital transformation is largely over for the media industries — prepare for a world dominated by smartphones.